E-learning in companies - How to motivate and encourage employees

Picture of Kai Baum

Kai Baum

18. May 2018

Home office, flexwork, job sharing & co. Modern working time models make it difficult for HR developers and managers to provide their employees with comprehensive further training. Finding a date for in-house seminars eats up time and nerves. The solution to these challenges is not new, but it is still too little established in companies: We are talking about e-learning, i.e. digital learning. From webinars and online coaching to digital learning platforms there is a wide range of service providers on the market today that optimize further training for employees. The advantages of e-learning are that employees can continue their training individually, flexibly and at any time, regardless of location. This article provides you with five helpful tips for the successful integration of e-learning into your company.

What makes the introduction of e-learning in companies a challenge

While it is a matter of course for young employees to work and learn with the latest technologies, older generations are often critical of modern learning solutions. Managers are now faced with two key challenges when it comes to bringing e-learning into their own company: How do you make learning on the computer enjoyable and motivating so that every employee Benefit from the technology can? And how do you successfully introduce e-learning technology in your company?

5 tips on how to successfully implement an e-learning solution in your company

In order to integrate e-learning optimally into your company, you should consider the following five tips.

1. define a learning strategy

Before you start looking for a suitable e-learning provider, you should define your goals. Why do I want to integrate it into my company? What advantage will an e-learning solution give me? The next step is to define an e-learning strategy. This will make it easier for you to differentiate between providers and their services during the selection process.

2. start a test round

Determine test users among your employees who will test your new e-learning software and give you detailed feedback afterwards. Is it easy and intuitive to use? Are there any significant advantages or disadvantages?

3. determine who is responsible

Sometimes the introduction of software into existing structures entails major changes. Ideally Determine who is responsible before implementationwho are intensively involved with the e-learning solution and who will be Act as "experts" in the company. These experts are the central point of contact for other colleagues in the event of challenges. Also explain to your employees the reasons for implementing the software and present the tool in detail.

4. take criticism and fears seriously

Bear in mind that your employees may be critical and confused. In particular, employees who are not used to working with the latest software may be very critical of the project at the beginning. This can quickly lead to confusion, especially if the solution is not intuitive to use. When making your selection, therefore, pay particular attention to an easy-to-use user interface and - if necessary - provide a user guide.

5. motivate your employees

Motivated people learn more easily and independently. It is therefore important to make the newly introduced learning platform appealing to your employees. How can it support your employees in the future? What are the specific advantages? For example, you could mention the fact that they are not tied to a specific location or time. In addition, employees can take individual courses or webinars depending on their level of knowledge. This means that no colleague has to feel bad if they ask questions or need more time for certain tasks. The wide choice of subject areas should also not be neglected. Good learning platforms offer a wide variety of courses - employees can thus continue their education and develop skills in many areas.

Why e-learning is rightly becoming increasingly important in companies

A clearly defined learning culture within the company and careful planning form the basis for implementing an e-learning solution. In order to keep employees up to date with the latest knowledge in the long term, they must be trained for computer-based learning by those responsible. be convinced and motivated. The best way to achieve this is to define selected contacts and present the new e-learning tool in detail.

(Cover image: © chagin | fotolia.com)

About the author

Picture of Kai Baum

Kai Baum

Kai Baum has many years of experience in the education management and e-learning industry. In 2005, she founded her own company in this field. In recent years, Kai Baum has also worked as a senior consultant, lecturer and course instructor.

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